Newsletter placements move fast, evergreen placements compound. Most advertisers start with an issue, then move budget into guide or course sponsorship once they see the click quality.
Most booked
01 · Native block, top of the Thursday brief
Primary newsletter sponsor
The first thing readers see after the lead story. Written in our voice with your angle, so it reads like intel rather than an ad.
Availability
One slot per issue
- +90 to 120 words of copy, drafted by our team if you want
- +One image or product frame plus a tracked call to action
- +Logo placement in the issue header strip
- +Performance report within 72 hours of send
02 · Mid brief text block
Secondary slot
A tighter, lower cost unit placed between the tactics section and the tool notes. Good for testing an offer before committing to the top slot.
Availability
Two slots per issue
- +50 words of copy plus one tracked link
- +Optional single line logo lockup
- +Click report within 72 hours
03 · Evergreen placement on a pillar guide
Guide sponsorship
Own the sponsor card on one of the six core guides. These pages compound in organic and AI search, so the impression volume grows across the term.
Reach
8k to 22k monthly page views per guide
Availability
One sponsor per guide
- +Sponsor card above the article body and in the closing module
- +Named credit in the guide byline strip
- +Monthly views, clicks, and assisted signup report
- +Included mention in the guide refresh issue
04 · Full track presenting sponsor
Course sponsorship
Present an entire learning track, hub page and every lesson. The highest intent surface we run, readers are working through a curriculum with your tool in frame.
Rate
$6,500 per track, 90 days
Reach
Track cohort plus evergreen lesson traffic
Availability
One sponsor per track
- +Presented by lockup on the hub and all lessons
- +One worked example built around your product
- +Dedicated slot in the track welcome email
- +Full cohort and traffic reporting
05 · Pinned listing plus review note
Tool directory feature
A pinned position in the tool directory with an editor note. We keep the note honest, that is why readers trust the directory in the first place.
Reach
Directory and comparison article traffic
Availability
Three featured slots
- +Pinned card with logo and one line positioning
- +Editor note with an honest fit and no fit summary
- +Link in the relevant comparison articles
06 · Co-produced report plus launch issue
Custom research or field report
We run the survey or teardown, you get the co-branded report and the launch issue behind it. Built for brands that need a citable asset, not an impression.
Reach
Full list, site, and syndication
Availability
Two per quarter
- +Research design, fielding, and analysis
- +Co-branded report page built for AI citation
- +Dedicated launch issue and follow up mention
- +Raw anonymised data set on request